Arthur

 

ARTHUR, UNE TOUCHE D'HUMOUR MIXEE A DE LA PETILLANCE ET DE L'ELEGANCE

 

At it’s origin, Arthur took an innovative approach with the conviction that the conventions of men’s underwear could be shaken up though modernisation and imaginative new patterns, all in one simple product - a 100% cotton boxer short.

 

With this vision of boldness & positivity Arthur has, over the past 30 years, developed and offered successful collections of men’s underwear, but also sleepwear and loungewear.

 

Thanks to a unique style and most notably an originality of its exclusive prints at once timeless and modern, Arthur was able to seduce a loyal clientele who are searching for products with real soul.

 

Present on the prêt à porter market with 40 shops and 300 stockists throughout France and Europe, Arthur is also sold at the two major French department stores: Printemps and Galeries Lafayette. 

 

 

 

 

 

 

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